Webinar Series
Agritourism & direct sales: best practices in COVID times and beyond
Join University of California Cooperative Extension, the Community Alliance with Family Farmers and partners for a series of free virtual trainings in how to build your capacity to sell direct to consumers and build an agritourism business. Trainings will feature farmers and other experts covering a diversity of topics. Register for one or more of these webinars by clicking the links below:
#1: Getting started with Community Supported Agriculture
Tuesday February 23, 11:00 a.m. – 12:00 p.m.
This free webinar was part of the Small Farm Conference.
Watch full recorded webinar here
#2: Best practices for U-Pick operations
Monday March 8, 3:00 – 4:00 p.m.
Speakers: Alexis Koefoed, Soul Food Farm & Cindy Lashbrook, Riverdance Farm
Watch full recorded webinar here
- Presentation slides: Operating a U-Pick during COVID times
#3: Operating a safe, healthy & successful farm stand
Monday March 22, 3:00 – 4:00 p.m.
Speakers: Ellen Cavalli, Sonoma County Farm Trails, Reyna Yagi, Bounty Farm and Emmett Hopkins, Foggy River Farm
Watch full recorded webinar here
Presentation slides: Farm stand basic regs and COVID guidance
Presentation slides: Foggy River Farm direct sales 2021
Presentation slides: Bounty farm stand 2021, Petaluma Bounty
#4: Best practices for visitor interaction with animals
Monday April 5, 3:00 – 4:00 p.m.
Speakers: Alda Pires, UC Cooperative Extension Specialist & Jennifer Bice, Redwood Hill Farm
(sorry, no recording available due to technical errors)
Presentation slides: Agritourism, Animals & Visitors, by Alda Pires
Presentation pictures: Redwood Hill Farm, by Jennifer Bice
#5: Best practices for farm tours, workshops & farm-based education
Monday April 19, 3:00 – 4:00 p.m.
Speakers will include: Carmen Snyder, Sonoma County Farm Trails and Bill MacElroy, Monte Bellaria di California
Watch full recorded webinar here
Presentation slides: What do Agritourists Want?, by Bill MacElroy
#6: Online sales options and methods
Monday May 3, 3:00 – 4:00 p.m.
Speakers: Elizabeth Vaughan, Community Alliance with Family Farmers (CAFF), Alison Ryan with Ciara Shapiro with AM Ranch
Watch full recorded webinar here
Presentation slides: Online Sales by Community Alliance with Family Farmers
#7: Creative marketing and staying connected with social media
Monday May 17, 3:00 – 4:00 p.m.
Speakers: Nicole Johansson, Sierra Oro Farm Trail and Elizabeth Larson, Milk & Honey 1860
Watch full recorded webinar here
#8: Community collaboration – farm trails, tourism partners and more
Monday May 24, 3:00 – 4:00 p.m.
Speakers: Carmen Snyder, Sonoma Co. Farm Trails & Steffen Petersen, Modoc Harvest
Watch full recorded webinar here
#9: Healthy Animals & Healthy People in Agritourism
Tuesday May 9, 10:00 – 11:00 a.m.
Speakers: Juliette Lea Agnes Di Francesco, UC Davis School of Veterinary Medicine; Maureen Macedo, Macedo's Mini Acres; Alda Pires, UC Davis School of Veterinary Medicine
Watch full recorded webinar here