Elderberry Sales Opportunities: 2020 Webinar

Understanding Opportunities for Elderberry Sales

Wednesday, April 22, 2020 from 1:00 - 2:30 PM

This informative, interactive webinar featured:

Buyers within specialty food and herbal industries discussing what they look for when sourcing elderberry and/or flowers
UC Davis Department of Food Science & Technology research comparing phenolic compounds of blue elderberry (Sambucus nigra ssp. cerulea) to those in European black elderberry (Sambucus nigra ssp. nigra)
Insights on the market potential for blue elderberry in California
Q&A and discussion with elder buyers and growers

Speakers:

David Doty, Botanical Development Manager, Mountain Rose Herbs
Merrilee Olson, Founder, Preserve Farm Kitchens
BJ Avery, Director, Sonoma County Herb Exchange
Katie Uhl, UC Davis Food Science and Technology
Dr. Sonja Brodt also shared the background and context of UC SAREP's project on blue elderberry

You can find more information on blue elderberry at Elderberry Resources.

Resources

slide deck

Elderberry Sales Webinar Slides

5 by 8 flyer

Elderberry Promotional Flyer (5 x 8 double-sided)

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Elderberry promotional Flyer (8.5 x 11 single-sided)